By Marvin Miller, AIB President

“Don’t worry when you are not recognized, but strive to be worthy of recognition.”
Abraham Lincoln

As America in Bloom celebrates the year of its 10th anniversary, the Board of Directors, our judges, our volunteer staff, and our countless other volunteers have been extremely busy preparing for the contest, conducting webinars, planning for the 10th Anniversary Symposium & Awards Program (October 6-8 in Washington, DC), preparing for yet another edition of our Best Ideas Book, and doing the many things we always do: spreading the word about our program and about the value of plants to cities and their residents. Some of us – those on the Board of Directors especially – also get involved in fundraising efforts, and when we do, the word “recognition” often permeates the conversation.

In the context of these discussions, “recognition” often comes up when a target donor is asked for a contribution, and we promptly talk about how the donor will be recognized. Our AIB Fundraising Committee has been grappling with updating our “donor grid” for the last six months so that we can continue to attract funds to grow the program. Our office will be happy to discuss donations at any time with anyone willing to write a check. :)

At other times, the word “recognition” swirls in our cognitive spaces as we realize the person with whom we are talking has never heard of our organization. Believe me, it is a humbling experience when you know you’ve been around for 10 years and find there are still folks involved with horticulture, urban beautification, and/or public works or park programs who have never heard about America in Bloom. You sometimes feel reassured when you talk to a hobbyist who knows the program well and what it has meant for his or her city or the next community down the road. But you still scratch your head every time you meet someone who should know about the program and all they do is return a blank stare.

Recognition is indeed a fickle friend. From one perspective, as a child I was always taught that the greatest charity was the donation given anonymously. Yet, I know that many non-profit organizations practically call for a herald of trumpets, depending upon the publication of their donor list, for its coercive effects in helping to convince others to join the bandwagon. Of course, a truly good organization accommodates the desires of all of its donors, who may alternately desire recognition or anonymity.

In the end, the best organizations keep their eye on their missions and know they are doing good work, even if the world has yet to learn who is behind the progress. As we continue our celebration of America in Bloom’s 10th Anniversary year, please help us continue to spread the word, feel free to line up to offer a donation :), and help us continue to plant pride in our communities!